Synonymous with music and street wear the Melbourne based youth fashion label Elwood headed to Coachella festival on the weekend. The Elwood brand is all about the fun & freedom of the endless weekend offering womenswear, menswear & accessories. Their retail presence was further strengthened in Australia earlier this year launching their men's range into 28 Myer stores.
They have a collector's desire for what is original and authentic and create products that are like old favourites in your wardrobe. During their stay in the States the Elwood crew will be heading to Palm Springs to shoot their summer collection due to launch in July.
Elwood have a few more Coachella snaps on their facebook page & hopefully we will see some behind the scenes magic from their upcoming Palm Springs photo shoot.. I'm picturing a dusty 'Desert Modern' backdrop, a crystal blue swimming pool & fresh faced models in festival mode!